Company Press Release:
Loop Mobile packs in Double the value with SmartPaid
Get Local Minutes, STD, Missed Call Alerts (MCA) & 2GB Data all in a compact bundle for 30 days
- Introducing SmartPaid from Loop Mobile
- Ideal for light, medium and heavy prepaid users
- Existing subscribers can also migrate.
Mumbai, July 15, 2010:
Enhancing the mobile phone service offering to a newer level, Loop Mobile,
Mumbai’s leading mobile service operator introduces SmartPaid for
subscribers. SmartPaid allows new as well as existing prepaid subscribers to get
bundled local and STD minutes under various simple rental plans.
Smartpaid new subscription with bundled minutes comes at a cost of Rs.349 while
recharge options start from Rs.320.
It will be the 1st time that a prepaid service will be bringing together talking
time, SMS, essential VAS and data (internet surfing) on tailor made monthly
rental plans. These are suited for light, medium and heavy prepaid users.
SmartPaid comes with 4 different bundled value options for subscribers with free
minutes for local calls on Loop Mobile network, for local calls on other
networks and also for STD calls. SmartPaid bundles free local and national SMS.
The plan allows prepaid subscribers additional benefits of mobile internet
surfing upto 2GB, free voice mail and missed call alert.
Commenting on this launch to Loop Mobile subscribers, Mr. Surya Mahadevan,
Chief Operating Officer, Loop Mobile said, “Prepaid market is onedimensional
with same value proposition across different levels of usage. The insight we had
was that subscribers are getting confused about various offers on top-ups and
special tariff vouchers in the market. SmartPaid is a simple answer to that
confusion as it bundles Voice, SMS, VAS and data to present a complete product.
Also it offers double the value the customer gets from the typical prepaid
product on a monthly commitment of Rs.320 plus. This is a truly smarter way to
go mobile.”
Loop Mobile has constantly been at the forefront of launching pioneering
services. It has had several firsts to its credit in the Value Added Services
(VAS) space which are technologically state-of-art and yet customer friendly.
Loop Mobile was the first operator in the country to offer GPRS / MMS, caller
ring tunes, missed call alert, mobile tracker service, voice SMS. It also became
the first telecom operator to deploy a Next Generation Internet Protocol network
for uninterrupted service. It also launched India’s first-ever premium Mobile
service on a prepaid platform - ‘epaid’- with benefits of postpaid for its
prepaid subscribers.
About Loop Mobile
Having started its services in 1995, Loop
Mobile currently operates in Mumbai, with over 2.8 million happy and satisfied
subscribers. With customer focus at its core, Loop Mobile (formerly BPL Mobile)
has consistently excelled and led the industry since 2005, Loop Mobile continues
to prove how well they understand customer service. Loop Mobile has consistently
met and exceeded TRAI benchmarks according to the Report on the Indian Telecom
Services Performance Indicators, being ranked No 1, all India, in 2005, 2007 and
2008. Loop Mobile also credits itself as the first operator in the country to
offer GPRS/MMS, Caller Ring Tunes, USSD (self service feature) and also launch
IN (Intelligent Network).